On January 29, 2019, the National Development and Reform Commission held a special press conference to introduce the implementation plan of "Further Optimizing Supply, Promoting Steady Growth of Consumption and Promoting Strong Domestic Market (2019)" (hereinafter referred to as "Implementation Plan"). The plan was jointly issued by the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Commerce and other ten ministries. Liu Yunan, inspector of the Comprehensive Department of National Development and Reform, Dong Dajian, Vice-Director of the Information and Software Services Department of the Ministry of Industry and Information Technology, and Wang Bin, Vice-Director of the Market Operation Department of the Ministry of Commerce, attended the conference and answered questions from reporters.

What about the consumer market in 2018

In 2018, the total retail sales of consumer goods exceeded 38 trillion yuan, an increase of 9% year on year. The contribution rate of consumption was further enhanced. The contribution rate of final consumption to economic growth reached 76.2%, which was 18.6 percentage points higher than that in 2017. Consumption has been the main engine of economic growth for five consecutive years.

There are some fluctuations in the growth of total retail sales of social consumption. From the point of view of sales of some important commodities, the cooling of automobile consumption has become a major factor driving down the growth of consumption; from the supply side, it is still an old problem, that is, insufficient supply innovation, the matching degree of consumption supply and demand needs to be improved; from the perspective of consumption capacity, the real disposable income of residents in 2018 increased by 6.5%, down by 0.8% compared with 2017. One percentage point, affected by the stock market oscillation, the difficulty of residents'property income growth and the rising level of household debt, residents' consumption propensity has declined.

How to Make Consumer Market in 2019

The Implementation Plan is not only a concrete reflection of the implementation of the spirit of the Central Economic Work Conference, but also a concrete action taken to meet the needs of the new situation and promote the steady growth of consumption.

In 2019, Liu Yunan, inspector of the National Development and Reform Comprehensive Department, said, "We should aim at new situations and characteristics, focus on breakthroughs, and focus on breakthroughs, so as to form a strong domestic market." In general, we should firmly grasp the prominent contradiction that the supply structure is difficult to meet the increasing consumption needs of residents, adhere to the supply-side structural reform as the main line, and strive to guide enterprises to conform to the general trend of consumption upgrading, better meet the people's yearning for a better life, promote the formation of a strong domestic market, and promote the steady growth of consumption.

In 2019, we will maintain the "big head" of commodity consumption by stabilizing automobile consumption, stabilize the "face" of regional consumption by stabilizing urban and rural consumption, dredge the "chain" of linkage growth between urban and rural consumption by upgrading rural consumption, create the "increment" of high-quality consumption by new product consumption, optimize the "stock" of existing consumption by supplying high-quality products and services, and speed up the cultivation of international consumption centers in cities. Education and construction, multi-party cooperation, improve the policy system, strengthen policy coordination and implementation, and optimize the consumer market environment.

From: Logistics and Purchasing Network